Pretty photos, insane wanderlust and delicious food – Instagram is like a magic portal which can transport you to a happier life. A life where you’re sunning it up in the Maldives and have that super cool apartment with the exposed brick walls. Because I’m not asking for much, right?
BUT, there’s a problem. And it’s ruining my Instagram love-affair.
I’ve become permanently suspicious of pretty much everyone on Instagram.
These days it is so easy to fake it until you make it. You can buy a 1000 followers for £5, and have bots run your account for you. It’s cheap, it’s accessible, and it’s goddamn tempting. The world is driven by ‘influencers’, so who wouldn’t want a quick and easy boost on the competition? But that doesn’t mean you should cut corners.
When I look at Instagram I want to see something which inspires me and drives me. I want to see something genuine. What I don’t want to see someone buying 50k followers so they can get a false boost in the community. And the worst thing about it? How terribly people do it. You’ve got 25k followers but you barely scrape 200 likes per photo? Sure, Jan.
But unfortunately it’s not always that obvious. Someone I follow recently got a boost of a few hundred followers in a couple of days. At first, I was amazed and thought to myself ‘wow, I need to do more of what they’re doing’, only to discover they had suddenly been followed by hundreds of private accounts. I was disappointed, and now I can’t see their feed the same way. By buying a following they’ve just ruined their credibility and made people doubt them. Is it really worth it?
From people following me multiple times in 12 hours, to commenting with the oh so genuine ‘Awesome’, I’m sick of people cheating the system. I work damn-hard on producing a fiiiine Instagram account – why can’t people just do the same?
If you want to rock Instagram then work at it like everyone else. Take some pretty photos. Make sure the quality is actually good. Post more than once every 2 months. Actually engage with people and like their damn photos. Maybe then I’ll be able to trust Instagram again.
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